Friday, 5 August 2016

BT media review result, Apple launches 'Shot on iPhone' ad for Olympics, Kraft Heinz sales down

Campaign Breakfast Briefing

Campaign Breakfast Briefing
August 05, 2016

Latest

BT retains Group M and creates new media entity Team Connect
BT retains Group M and creates new media entity Team Connect

Simon Gwynn

BT has retained Group M for its combined media account in an arrangement that will see staff from Maxus and MEC come together in a new bespoke unit, Team Connect.

Apple launches heartfelt 'The human family' spot ahead of the Olympics
Apple launches heartfelt 'The human family' spot ahead of the Olympics

Shona Ghosh

Apple has released an emotional spot as part of its long-running Shot on iPhone series, this time narrated to a poem by Maya Angelou.

Kraft Heinz sales fall in Europe with 'lower shipments' in UK
Kraft Heinz sales fall in Europe with 'lower shipments' in UK

Omar Oakes

Kraft Heinz has reported "lower shipments in the UK" contributing to a 6.9% fall in net sales in Europe in its latest earnings report for the second quarter of the year.

Google warns of ad injection infecting users' browsers
Google warns of ad injection infecting users' browsers

Omar Oakes

Google has published a report on commercial pay-per-install companies which it says are forcing unwanted ads into users' browsers.

Twitter extends conversational ads to all advertisers and launches 'Instant Unlock' option
Twitter extends conversational ads to all advertisers and launches 'Instant Unlock' option

Simon Gwynn

Twitter has introduced a new feature, Instant Unlock Card, to its conversational ads, which roll out to all advertisers today after a seven month beta.

Brits warm to Brexit but study reveals chasm in how nation is perceived
Brits warm to Brexit but study reveals chasm in how nation is perceived

Simon Gwynn

Brits are feeling better about Brexit, according to new research from J Walter Thompson - but a referendum held today would be likely to overturn the result.

Graeme Douglas:
Promoted
Graeme Douglas: "The best work comes from people who can think across boundaries"

In association with The Trade Desk, we invite the biggest industry names to interview their boundary pushing peers - and pass on the baton, in an interview relay.

June's Aerial Awards winner: McDonald's 'Driver'
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