The cost of the gender pay gap, Oreo kicks off campaign for new flavours

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Campaign: Agencies August 30, 2016

Latest Talk is cheap, but the cost of the gender pay gap isn't Nicola Kemp New research revealing the gender pay gap published last week underlines the need for a cultural shift in the creative industries. Oreo kicks off TV and experiential campaign for new cookie flavours Simon Gwynn Mondelez cookie brand Oreo has launched a £3.4m multichannel campaign to promote its growing range of flavours. Ex-JWT boss Gustavo Martinez working on WPP projects Maisie McCabe Gustavo Martinez, the former global chief executive of J Walter Thompson, is working on projects for the agency's holding company WPP while the ongoing discrimination lawsuit against him and the agency continues. A tribute to the late director Barry Myers Theo Delaney Director Theo Delaney remembers his former colleague Barry Myers, the acclaimed director who died this month. Grey London's Lise McQuillin to join Fold7 as production partner Gurjit Degun Lise McQuillin, head of original production and partnerships at Grey London, is moving to Fold77 as production partner. Adland on the move: Elvis Helen Hoddinott Campaign takes a look around Elvis' new offices in Covent Garden. Why size matters with mobile ads Isaac Golino and Sean Boutchard Social platforms are providing longer ad units, but bigger isn't necessarily better, writes a strategy team from Possible BBDO tops R3's global new business chart for July Campaign Staff The Omnicom agency took the lead position with AT&T consolidation Promoted The culture of fear Staff DigitasLBi's 'The future is rebellion' panel at Cannes Lions highlighted the need for creatives to counter homogeneity The Work L'Oréal Paris "#YoursTruly" by McCann London L'Oréal Paris has changed its tagline from "because you're worth it" to "all worth it" in a campaign celebrating diversity. Suzuki "#SuzukiSaturday - Ant and Dec" by ITV Adventures Ant and Dec pick up unsuspecting members of the public in a Suzuki Vitara in the car brand's latest series of ads. Trending Sainsbury's moves £60m ad account to Wieden & Kennedy Maisie McCabe and Omar Oakes Sainsbury's has moved its £60m advertising account into Wieden & Kennedy, ending its 35-year-relationship with Abbott Mead Vickers BBDO. Airbnb's Jonathan Mildenhall reveals his big career break Jonathan Mildenhall Airbnb's CMO on how he got started Promoted Why location is as important as the message in mobile marketing Stephen Graves Mobile marketing is changing the way that brands interact with customers - with location adding a new layer of context and insight to brand messages Campaign Jobs Senior Account Manager / Content Producer / Copywriter £30000 - £35000 per annum createselect, London Account Manager £25000 - £30000 per annum createselect, London 3D Designer/Visualiser Competitive & based on experience inGenius Productions, Earlsfield, SW London Multimedia Producer £27000 - £31000 Per Annum plus benefits British Heart Foundation, North London VP / Director Brand Strategy - Luxury £90k-£120k + Bonus DOE Talent Edge Creative & Media, London (Central), London (Greater) Graphic Designer Competitive Keepmoat, Doncaster, South Yorkshire Associate Creative Director Copywriter Up to £65,000 (depending on experience) + benefits April-Six, Harefield, Uxbridge Digital Production Manager Competitive rate + benefits (free lunch, phone, laptop, gym membership, no counting of paid leave) Potato London, Bristol (City Centre), City of Bristol Copywriter £32000 Per Annum plus benefits British Heart Foundation, North London Digital Designer Competitive salary and benefits package Boat International Media, Wimbledon

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