Saturday, 6 August 2016

Kevin Roberts controversy, Sprite ads spark sexism complaints, Ikea wants you to put your phone down

Campaign: Agencies

Campaign: Agencies
August 06, 2016

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Kevin Roberts resigns from Saatchi & Saatchi after gender diversity controversy
Kevin Roberts resigns from Saatchi & Saatchi after gender diversity controversy

Gurjit Degun

Kevin Roberts has resigned as Saatchi & Saatchi's executive chairman following his controversial remarks over gender diversity.

Ad industry reacts to Kevin Roberts' controversial gender comments
Ad industry reacts to Kevin Roberts' controversial gender comments

Staff

Senior figures from across the industry have reacted to Saatchi & Saatchi executive chairman Kevin Roberts' comments about female ambition in agencies and diversity.

Saatchi's Roberts placed on leave for comments on gender diversity
Saatchi's Roberts placed on leave for comments on gender diversity

Douglas Quenqua

"Behavior like this is simply unacceptable in our Groupe," says Arthur Sadoun, CEO of Publicis Communications, in an internal memo.

Gallop says Publicis Groupe would have made a better statement in firing Roberts
Gallop says Publicis Groupe would have made a better statement in firing Roberts

Gurjit Degun

Cindy Gallop, the gender diversity activist, has said that Kevin Roberts, who resigned from his post as executive chairman at Saatchi & Saatchi today, should have been fired.

Sprite ads taken down after sparking sexism complaints
Sprite ads taken down after sparking sexism complaints

Omar Oakes

Coca-Cola has apologised after an online ad for Sprite prompted social media accusations of sexism.

Sorrell: Roberts' gender diversity comments echo Lévy
Sorrell: Roberts' gender diversity comments echo Lévy

Claire Beale

WPP chief executive Martin Sorrell said Saatchi & Saatchi chairman Kevin Roberts "was only echoing the words of his boss" by saying the gender diversity debate is "over."

Ikea campaign calls on diners to put the phone down and enjoy life
Ikea campaign calls on diners to put the phone down and enjoy life

Simon Gwynn

Ikea is celebrating the virtues of genuine relaxation in a campaign that imagines what our contemporary obsession with publishing pictures of food on Instagram would look like in pre-revolutionary France.

Top five official Olympic sponsor ads trending on YouTube
Top five official Olympic sponsor ads trending on YouTube

Alex Player

With less than a week until the 2016 Olympic Games in Rio kicks off, competition on YouTube is heating up.

Creatives hit back at 'bad taste' Sprite ads
Creatives hit back at 'bad taste' Sprite ads

Gurjit Degun

Two female creatives have responded to Sprite ads accused of sexism with a mock-up of work bringing down the comments.

Coty picks BETC London for global Rimmel account
Coty picks BETC London for global Rimmel account

Omar Oakes

Coty, the beauty company, has appointed BETC London to handle its global advertising account for Rimmel after a competitive pitch.

The culture of fear
Promoted
The culture of fear

Staff

DigitasLBi's 'The future is rebellion' panel at Cannes Lions highlighted the need for creatives to counter homogeneity

The Digital Revolution: Are you keeping up with the pace of change?
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The Digital Revolution: Are you keeping up with the pace of change?

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