Over five million UK adults playing Pokémon Go, AdBlock Plus turns tables on Facebook

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Campaign Breakfast Briefing August 12, 2016

Latest Over five million UK adults playing Pokémon Go Daniel Farey-Jones More than six million adult Britons have downloaded and installed Pokémon Go since its UK release on 14 July and 5.3 million are still using it, according to new data from YouGov. AdBlock Plus turns tables on Facebook Daniel Farey-Joens AdBlock Plus claims it has already found a way around Facebook's new feature to combat ad-blocking. Industry warned consumers are 'frustrated' by advertising Nicola Kemp Consumers are "frustrated and annoyed" by the advertising experience, according to Stephan Loerke, the CEO of the World Federation of Advertisers. Direct Line ads racked up most airtime last month Omar Oakes Direct Line was the most advertised brand in terms of airtime across UK television last month, followed by Lidl and MacMillan Cancer. Exclusive: More than 50% of women in advertising have faced sexual harassment, says 4As study Nancy Hill As the controversies pile up, the President and CEO of the 4As reveals the findings of a yearlong effort to learn more about the plight of women in adland Domino's matches Pizza Hut with pizza ordering Facebook bot Shona Ghosh Domino's has launched its own Facebook Messenger bot, allowing customers to order a pizza through the messaging service. Unilever teams up with ZipJet for Persil-branded on-demand laundry service Simon Gwynn Unilever has formed a partnership with laundry and dry-cleaning startup ZipJet to offer clothes washed with Persil detergent. Agency behind Rule40 parody Twitter bot knew it was 'infringing' IOC rules Shona Ghosh An agency has confessed to setting up the @official_Rule40 account, a parody Twitter account which tweeted to anyone using official Olympics hashtags on Twitter. Promoted Big canvas, big impact Staff Successful creative is about instantly making a big impact - getting the audience to buy, donate, visit... or even check their breasts. That's what makes The Ultimate Canvas Promoted How to use redundancy as an opportunity for change Tom Howe Tom Howe, managing partner at The Jefferson Group, offers five tips to move your career forward following redundancy. Campaign Jobs PR Manager, Amazon Devices Competitive Amazon, London (Central), London (Greater) Associate Innovation Director £65000 - £85000 per annum Elizabeth Norman International, London Account Director Competitive Ogilvy & Mather UK, Sea Containers House, 18 Upper Ground, London, SE1 9RQ Account Manager £30 – 35k + bens Direct Recruitment- Account Handling, London (Central), London (Greater) Senior Creative Competitive Sky Betting & Gaming, Leeds, West Yorkshire PPC Account Manager - Full Service Media Agency! £35k Dot-Gap, London (Central) Senior Fundraiser – Corporate Circa £28,000 WellChild, Cheltenham, Gloucestershire Sales Executive - Autosport £19,000 plus 40% commission (£26k OTE) Haymarket Media Group, Twickenham, London (Greater) Marketing Executive – Affiliates and Partnerships Competitive Findmypast, London (Central), London (Greater) Publicity Lead, Amazon Publishing Competitive Amazon, London (Central), London (Greater)

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