Saturday, 13 August 2016

Bazeley leaves M&C Saatchi, Ogilvy Labs shuts down, Betfair launches campaign by Lucky Generals

Campaign: Agencies

Campaign: Agencies
August 13, 2016

Most read

Tom Bazeley leaves M&C Saatchi
Tom Bazeley leaves M&C Saatchi

Omar Oakes

Tom Bazeley, the chief executive of M&C Saatchi, has left the agency.

Ogilvy Labs shuts down
Ogilvy Labs shuts down

Omar Oakes and Brittaney Kiefer

Ogilvy Labs, the research and development innovation lab which operates across the Ogilvy Group, has been "shut down" as part of a cost-cutting measure.

Moray MacLennan admits LMFM was not M&C Saatchi's smartest purchase
Moray MacLennan admits LMFM was not M&C Saatchi's smartest purchase

Moray MacLennan, worldwide chief executive of M&C Saatchi, has described its 2014 purchase of Lean Mean Fighting Machine as "not in our top ten of smartest acquisitions", as the last of the digital agency's co-founders exits.

Betfair unveils first campaign with Lucky Generals
Betfair unveils first campaign with Lucky Generals

Shona Ghosh

Betfair has unveiled its first campaign since appointing Lucky Generals as its lead creative agency in May.

Latest Nike ad stars first Team USA transgender athlete
Latest Nike ad stars first Team USA transgender athlete

Shona Ghosh

The latest in Nike's "Unlimited" campaign stars US athlete Chris Mosier, the first transgender competitor to make the US national team.

Martin Sorrell takes issue with industry's 'trust crisis'
Martin Sorrell takes issue with industry's 'trust crisis'

Nicola Kemp

Sir Martin Sorrell, the chief executive of WPP, has urged the industry to shift its focus from the current crisis of trust to instead creating deep and meaningful relationships with clients.

Movers and shakers: M&C Saatchi, V&A, IPG Mediabrands, Lily's Kitchen, VCCP
Movers and shakers: M&C Saatchi, V&A, IPG Mediabrands, Lily's Kitchen, VCCP

Staff

Campaign's weekly round-up of the hires, departures and promotions across the industry

Lucky Generals invests in sports marketing agency
Lucky Generals invests in sports marketing agency

Shona Ghosh

Lucky Generals is backing a new sports marketing agency, Dark Horses, founded by former BBH Sport employee Simon Dent.

Ex-Jamie Oliver execs launch content marketing agency
Ex-Jamie Oliver execs launch content marketing agency

Shona Ghosh

A trio of ex-Jamie Oliver senior staffers have set up Delightful Media, a content marketing agency with launch clients including Lactalis, Unilever, Tourism Ireland and Quaker.

Watch: Sorrell, Gallop and Weed urge industry to tackle 'trust crisis' in Campaign documentary
Watch: Sorrell, Gallop and Weed urge industry to tackle 'trust crisis' in Campaign documentary

Nicola Kemp

Some of the biggest names in the industry have spoken out in a new documentary series over the crisis of trust facing marketers.

The culture of fear
Promoted
The culture of fear

Staff

DigitasLBi's 'The future is rebellion' panel at Cannes Lions highlighted the need for creatives to counter homogeneity

What does it even mean to be a customer-centric business these days?
Promoted
What does it even mean to be a customer-centric business these days?

Campaign & Trustpilot

Tell us how you build brand advocacy in today's switched-on consumer for a chance to win £200 John Lewis vouchers and a a free trial of Trustpilot...

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