Saturday, 20 August 2016

Burberry teases its first 'seasonless' fashion shows in latest campaign + more from British Airways, Instagram, NHS, Vodafone & Unilever

Campaign: Brands

Campaign: Brands
August 20, 2016
Brand news and analysis, powered by Marketing

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Burberry teases its first 'seasonless' fashion shows in latest campaign
Burberry teases its first 'seasonless' fashion shows in latest campaign

Shona Ghosh

Burberry has teased a new campaign ahead of London Fashion Week next month, the first to showcase its new "seasonless" combined fashion collection.

British Airways cuts down long-haul food service
British Airways cuts down long-haul food service

Daniel Farey-Jones

British Airways is reducing the number of meals it offers to economy and premium economy passengers on long-haul fights in a bid to save money.

Instagram launches Business Profiles
Instagram launches Business Profiles

Omar Oakes

Instagram has launched new tools that enable small businesses to create a profile to promote themselves and collect information about users.

NHS' 'Missing type' blood appeal is back with international campaign
NHS' 'Missing type' blood appeal is back with international campaign

Daniel Farey-Jones

"Missing type", the appeal for new blood donors that grabbed headlines last year by mysteriously removing letters from famous brands and places such as Downing Street, is returning with an international dimension.

Vodafone to sponsor Evening Standard's one-off night Tube edition
Vodafone to sponsor Evening Standard's one-off night Tube edition

Omar Oakes

Vodafone will sponsor the London Evening Standard's special late-night edition to celebrate the opening of the night Tube this week.

Unilever and P&G battle for data on the future consumer
Unilever and P&G battle for data on the future consumer

Shona Ghosh

The disruption affecting the grocery sector is spilling over into FMCG, as Unilever and Procter & Gamble explore using channels other than supermarkets to future-proof their businesses.

Facebook Messenger bots can now send ads to consumers
Facebook Messenger bots can now send ads to consumers

Shona Ghosh

Facebook has lifted its ban on Messenger bots sending promotional messages to consumers, as part of a wider set of rule changes.

Pepsi is first brand to use Twitter's Promoted Stickers
Pepsi is first brand to use Twitter's Promoted Stickers

Shona Ghosh

Twitter has launched a new sponsored Stickers ad format, with Pepsi signing up as the first advertiser as part of its ongoing #PepsiMoji campaign.

Nationwide sponsors Snapchat Lens and geofilter for A-Level results day
Nationwide sponsors Snapchat Lens and geofilter for A-Level results day

Shona Ghosh

Nationwide has joined a growing number of British brands leaping onto Snapchat, sponsoring a Lens and geofilter on A-Level results day.

Uniqlo's first global campaign asks why we get dressed
Uniqlo's first global campaign asks why we get dressed

David Blecken

Uniqlo, the Japanese casual clothing retailer, continues in its efforts to grow internationally with the launch of its first global branding campaign.

July's Aerial Awards winner: Hive 'Superfast any time'
Graeme Douglas:
Promoted
Graeme Douglas: "The best work comes from people who can think across boundaries"

In association with The Trade Desk, we invite the biggest industry names to interview their boundary pushing peers - and pass on the baton, in an interview relay.

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