Friday, 12 August 2016

Domino's pizza ordering Facebook bot; Snapchat suffers user backlash over 'racist' lens; Global news round-up

Campaign 18:05

Campaign 18:05
August 12, 2016
The five things you need to know today

Most read
Industry warned consumers are 'frustrated' by advertising
Industry warned consumers are 'frustrated' by advertising

Nicola Kemp

Consumers are "frustrated and annoyed" by the advertising experience, according to Stephan Loerke, the CEO of the World Federation of Advertisers.

Tech
Domino's matches Pizza Hut with pizza ordering Facebook bot
Domino's matches Pizza Hut with pizza ordering Facebook bot

Shona Ghosh

Domino's has launched its own Facebook Messenger bot, allowing customers to order a pizza through the messaging service.

Advertising
Campaign Viral Chart: Samsung's Galaxy Note7 debut ad is most shared
Campaign Viral Chart: Samsung's Galaxy Note7 debut ad is most shared

Unruly

Two Samsung ads to promote its new Galaxy Note7 phone topped this week's chart of the most-shared spots on social media. Ads from Nike, PlayStation and Ikea were also among the top five.

Marketing
Rule 40 change is a golden opportunity for non-official Olympic sponsors
Rule 40 change is a golden opportunity for non-official Olympic sponsors

Robin Clarke

The International Olympic Committee's decision to relax Rule 40 means non-official sponsors can now take their very own slice of the Olympic pie, writes Publicis' Robin Clarke.

Media
Snapchat suffers user backlash over 'racist' lens
Snapchat suffers user backlash over 'racist' lens

Daniel Farey-Jones

Snapchat has deleted one of its filters after it was condemned by users as "blatantly racist", and is facing questions about the diversity of its employees.

 

Also in the news
Global news round-up: Sexism, Dove, Asahi

Happy Friday. Here are some of the most important regional stories from around the Campaign global network you may have missed this week.

Twitter cries foul over BuzzFeed harassment article

Twitter has claimed that a BuzzFeed article titled "Inside Twitter's 10-Year Failure To Stop Harassment" contains inaccuracies but it is not going to do anything about them.

Over five million UK adults playing Pokémon Go

More than six million adult Britons have downloaded and installed Pokémon Go since its UK release on 14 July and 5.3 million are still using it, according to new data from YouGov.

How to mix with stars and still get noticed: a masterclass for brands
Promoted
How to mix with stars and still get noticed: a masterclass for brands

Staff

A Hollywood producer meets experts from Discovery Networks, Havas Media and BEN to talk the evolution - and future - of brands' involvement with entertainment in three #BENtalks films from Campaign and Branded Entertainment Network

Careers in direct marketing and CRM: why it's not all about email
Promoted
Careers in direct marketing and CRM: why it's not all about email

Sarah Owens

Direct Recruitment finds out what it means to work in the exciting world of direct marketing today and how old perceptions no longer ring true

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Account Manager £30 – 35k + bens Direct Recruitment- Account Handling, London (Central), London (Greater)
Senior Creative Competitive Sky Betting & Gaming, Leeds, West Yorkshire
PPC Account Manager - Full Service Media Agency! £35k Dot-Gap, London (Central)
Senior Marketing Executive Dependent on Experience Haymarket Media Group, Twickenham, London (Greater)
International Partnership Account Manager Dependent on Experience Haymarket Media Group, Twickenham, London (Greater)
Senior Fundraiser – Corporate Circa £28,000 WellChild, Cheltenham, Gloucestershire
European Category Manager Competitive Spectrum Brands, West Byfleet, Surrey
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