The five things you need to know today
| | | | | | | Instagram launches Business Profiles Omar Oakes Instagram has launched new tools aimed at small businesses which can create a profile to promote themselves, as well as collect information about users. | | | | | | | | | | Robert Senior is connecting the dots at Publicis Maisie McCabe Through Publicis Groupe's new collaborative structure, in which its UK networks 'stand apart but snap together', Robert Senior could have stumbled on the agency model of the future, he tells Maisie McCabe. | | | | | | | | | | | Facebook needs more than just clever data to deliver results for brands P&G's decision to scale back the use of targeting on their Facebook ads has been met with a certain sense of schadenfreude in some quarters of the industry, especially those concerned by the platform's and Google's increasing market dominance in paid-for digital media, writes Karmarama's Lawrence Weber. | | | | | | Mixed reality will mean all athletes become superhumans People's increasing desire and ability to optimise themselves through biology, chemistry or technology is creating a generation of bionic athletes. The upshot is that sport as we know it could be changed forever, writes Tracey Follows, chief strategy and innovation officer of The Future Laboratory. | | | | | | How Group M's new digital sheriff will enforce law and order online Brand-safety tsar John Montgomery is charged with ensuring that the WPP network's clients aren't among those spending billions on ads never seen by humans. It's quite an undertaking, Shona Ghosh discovers. | | | | | | | | |
No comments:
Post a Comment