Wednesday 12 April 2017

Beats by Dre hires media agency | Digital advertising breaks barrier | Why Twitter needs a total rethink

Campaign: Media

Campaign: Media
April 12, 2017
Media news and analysis, powered by Media Week
Beats by Dre picks Havas Media for EMEA duties
Beats by Dre picks Havas Media for EMEA duties

Omar Oakes

Apple-owned headphones brand Beats by Dre has picked Havas Media to handle its media planning and buying across EMEA.

Digital advertising breaks £10bn barrier despite brand safety controversy
Digital advertising breaks £10bn barrier despite brand safety controversy

Emily Tan

Digital advertising grew by 17.3% last year to £10.3bn - the fastest growth in nine years - according to the latest IAB and PwC Digital Adspend report.

Why Deezer's killer app is making music more intimate than ever
Why Deezer's killer app is making music more intimate than ever

Simon Gwynn

Flow, the feature that streaming service Deezer has put at the centre of its latest ad campaign, is not just an instant playlist - it is more like a window to the user's soul, says the brand's top marketer.

Why Twitter needs a total rethink
Why Twitter needs a total rethink

Tom Moran

Tom Moran of TH_NK explores the changes the platform needs to make if it's to survive.

My Media Week: Dominic Carter, News UK
My Media Week: Dominic Carter, News UK

Dominic Carter

Dominic Carter, chief commercial officer at News UK, shares his plans for creative use of radio following the Wireless Group acquisition and hears long-time friend Claudine Collins' wedding plans.

Movers and shakers: Barclaycard, Vogue, News Corp, Poke, the7stars and more
Movers and shakers: Barclaycard, Vogue, News Corp, Poke, the7stars and more

Staff

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.

When growing pains are a great thing: digital out-of-home
Promoted
When growing pains are a great thing: digital out-of-home

Ben Putland, managing director, QDOT

Digital out-of-home is expanding rapidly - but this growth brings challenges for both buyers and sellers. QDOT's MD Ben Putland on how to tackle them...

10-second video marketing: how to crack Snapchat
Promoted
10-second video marketing: how to crack Snapchat

Kirsty Brice, marketing director EMEA, 4C Insights

As Snapchat surpasses 100m daily users, can it convince advertisers it's stronger than more established channels?

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Campaign Jobs
Deputy Director of Media, Campaigns & Brand Experience £60,000-£65,000 per annum Asthma UK, London (Central), London (Greater)
Digital Account Director, Film & Entertainment - Media Agency £40000 - £55000 per annum + Great Agency Benefits Ultimate Asset, London
Brand Manager Competitive package Slimfast, M4/M3 corridors
Business Manager – Media Sales Tax Free Commensurate with Experience. Plus an attractive commission scheme. Vision Four, Kuala Lumpur, Malaysia
Senior Sales Manager / Sales Manager Competitive salary plus bonus scheme Great British Chefs, London (Greater)
Press Planner/Buyer £Competitive + Benefits Bray Leino, Filleigh, Devon
Digital Designer £25-30k DOE Medialab Group, London (Central), London (Greater)
Content Producer Circa £27,000 Alzheimer's Research UK, Cambridge
Head of Commercial Partnerships Competitive Courier, Spitafields
Senior Customer Data Analyst – Product Competitive Salary + benefits Debenhams, London Support Centre in Regents Place, NW1 3FG.
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