Thursday 13 April 2017

Electoral Commission kicks off review | Zenith floors competition in Carpetright media review

Campaign: Media

Campaign: Media
April 13, 2017
Media news and analysis, powered by Media Week
Electoral Commission kicks off ad and media reviews
Electoral Commission kicks off ad and media reviews

Maisie McCabe

The Electoral Commission is reviewing its advertising and media planning accounts, putting MullenLowe London and MEC on alert.

Zenith floors competition in Carpetright media review
Zenith floors competition in Carpetright media review

Maisie McCabe

Carpetright has awarded Zenith UK its £10.3m UK media planning and buying account as it looks to expand its service beyond carpets.

Facebook 'refused' to remove child porn and terror content after warning
Facebook 'refused' to remove child porn and terror content after warning

Gurjit Degun

Facebook has reportedly refused to remove potentially illegal terrorist and child pornography even though it was told it was being featured on its site.

Dominic Williams joins Mail from Dentsu Aegis
Dominic Williams joins Mail from Dentsu Aegis

Omar Oakes

Dominic Williams, chief trading officer at Dentsu Aegis Network's buying arm Amplifi, is joining Mail Brands.

Simplicity is the ultimate weapon in today's business
Simplicity is the ultimate weapon in today's business

Gideon Spanier

Simplicity is especially relevant now, as every business grapples with political uncertainty and digital disruption.

Mobile apps dominate smartphone screen time, but fewer apps share in the bounty
Mobile apps dominate smartphone screen time, but fewer apps share in the bounty

I-Hsien Sherwood

An eMarketer analysis predicts a smaller number of popular apps will snag an ever-growing chunk of users' time.

How to effectively bring science to marketing
Promoted
How to effectively bring science to marketing

Jonathan Allan, sales director, Channel 4

Brands are adopting a 'test and learn' approach to marketing strategy. Recent IPA Effectiveness Awards papers show how it can be done - without compromising on creativity...

When growing pains are a great thing: digital out-of-home
Promoted
When growing pains are a great thing: digital out-of-home

Ben Putland, managing director, QDOT

Digital out-of-home is expanding rapidly - but this growth brings challenges for both buyers and sellers. QDOT's MD Ben Putland on how to tackle them...

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