Wednesday, 5 April 2017

Kitcatt Nohr Alexander Shaw founders win Publicis Groupe case | Amazon Alexa has become one of my BFFs, says Omnicom Media chief

Campaign 18:05

Campaign 18:05
April 05, 2017
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Kitcatt Nohr Alexander Shaw founders win Publicis Groupe case
Kitcatt Nohr Alexander Shaw founders win Publicis Groupe case

Maisie McCabe

The founders of Kitcatt Nohr Alexander Shaw have won their case against Publicis Groupe's MMS subsidiary over their 2011 merger with Digitas, in a decision that could cost the French advertising giant up to £5m.

Tech
Amazon Alexa has become one of my BFFs, says Omnicom Media chief
Amazon Alexa has become one of my BFFs, says Omnicom Media chief

Philippa Brown

Omnicom Media Group's Philippa Brown explains why voice-activated search has quickly become her secret work weapon.

Advertising
Domino's picks VCCP for creative account
Domino's picks VCCP for creative account

Gurjit Degun

Domino's has appointed VCCP as its lead creative and strategic agency for the UK and Ireland after a competitive pitch process.

Marketing
Social media trashes Pepsi's 'tone-deaf' Kendall Jenner ad
Social media trashes Pepsi's 'tone-deaf' Kendall Jenner ad

Ilyse Liffreing

Spot showing model joining a peace march ignites outrage online.

Media
The Guardian 'considers' move back to Manchester
The Guardian 'considers' move back to Manchester

Omar Oakes

The Guardian is reportedly considering moving back to its historic home of Manchester as it continues to cut costs at the loss-making newspaper.

 

Also in the news
Movers and shakers: Elle, BBH, Valenstein & Fatt, ASA, Penguin Ventures and more

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.

Argos to run 80 ads over 100 days in 'world first' campaign

Argos is pushing its same-day delivery service and breadth of its catalogue in a campaign that will see the retailer running 80 different ten-second spots between this Friday and July.

LBGT+ people reveal they feel 'invisible' in advertising

Young gay and bisexual men feel they are under-represented in advertising, and believe brands have a responsibility to take a progressive stand in society, according to a survey by UM London.

Tips from the top with Peter Souter: Part two
Promoted
Tips from the top with Peter Souter: Part two

RedSofa

In Campaign's new video series, created in partnership with RedSofa, we speak to the influencers at the top of their game for tips to help aspiring creatives, copywriters and art directors climb up the ladder and up their ad-game.

A year's worth of brand coverage for just one night's sponsorship? Here's how
Promoted
A year's worth of brand coverage for just one night's sponsorship? Here's how

Getmemedia

Partying on a school night? Absolutely. Sponsor the TES Schools Awards 2017 and get your brand in front of more than 1000 decision makers and influencers from schools across the country

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