Publicis revenue boosted by UK | Giffgaff makes a splash with new ad | Sky reports slower rise in ad revenue

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Campaign Breakfast Briefing April 20, 2017

Publicis Groupe's European revenue boosted by UK Gurjit Degun Publicis Groupe has reported revenue of €655m in Europe for the first quarter of the year, up 3.8% compared with the same period last year, and boosted by growth in the UK and France. Giffgaff makes a splash with epic new ad Maisie McCabe Giffgaff has launched a major new ad - a 90-second spot from Who Wot Why's Sean Thompson, Matt Gooden and Ben Walker. Sky reports slower rise in ad revenue Gurjit Degun Sky's ad revenue increased 4% to £613m in the nine months to 31 March 2017, down from a 7% rise over the same period last year. UKTV profits hit record £91m and 'future-proofs' itself with new Sky deal Gideon Spanier UKTV has posted an 11% jump in annual profit to a record £91m and claimed it can continue growing its advertising share after striking a new carriage deal with Sky. Apple to launch Search Ads in the UK Emily Tan Developers in the UK, Australia and New Zealand will be able to advertise their apps within Apple's App Store's search function from next Tuesday (25 April). Why T-Mobile is teaming up with Gorillaz to tear down the walls between the virtual world and reality Simon Gwynn With the long-awaited fifth album by Damon Albarn's "virtual band" Gorillaz due for release this month, mobile network T-Mobile saw an opportunity to clearly demonstrate the potential of augmented reality. Lastminute.com teams up with Spotify to soundtrack travel adventures Simon Gwynn Travel site Lastminute.com has launched a partnership with Spotify that will offer a range of music content based around ten world cities. AOL & Twitter sign video content partnership Emily Tan AOL UK and Twitter have inked a deal that will allow brands to run pre-roll ads against AOL's videos via Twitter's Amplify platform. News UK to promote Europcar across The Sun and Virgin Radio Omar Oakes News UK is launching its first cross-channel marketing campaign since buying Wireless Group with a six-month deal for Europcar, the car rental company. Promoted How to effectively bring science to marketing Jonathan Allan, sales director, Channel 4 Brands are adopting a 'test and learn' approach to marketing strategy. Recent IPA Effectiveness Awards papers show how it can be done - without compromising on creativity... Promoted Going Underground: don't listen to consumers, listen to science Campaign Underground's inaugural event explores what people say they want - and what they really mean If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Campaign Jobs Account Director - Design & Innovation Consultancy Up to £55,000 + attractive bens package Ann Sharman Recruitment, London (Central), London (Greater) Lead Digital Designer/Head of Digital £50-£60k Eden Marsh, London (Central), London (Greater) Head of Employee Engagement Research £50000 - £55000 per annum + bonus and benefits Elizabeth Norman International, West London, London / Manchester, Greater Manchester Product Marketing Manager (Financial Services) £40000 - £45000 per annum Regan & Dean Recruitment Limited, Central London, London / London, City of London / London Planning Director- integrated communications £65 - £80000 plus large company benefits Rare Selection, London (Central), London (Greater) Head of Sales - Film House £65000 - £75000 per annum + £100k+ OTE Ultimate Asset, London, West End Director of Brand and Public Fundraising Circa £75,000 per annum Leonard Cheshire, London (Central), London (Greater) B2B Account Manager £competitive + Benefits Bray Leino, Filleigh, North Devon Senior Creative Strategist Competitive Package + Benefits Retail Week, London (Central), London (Greater) DIRECTOR – BRAND & INNOVATION NYC Competitive Butterfly London, New York City, New York

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