Wednesday, 5 April 2017

Legal victory for Kitcatt Nohr founders | Domino's hires new agency | New Dreams ad

Campaign Breakfast Briefing

Campaign Breakfast Briefing
April 05, 2017
Kitcatt Nohr Alexander Shaw founders win Publicis Groupe case
Kitcatt Nohr Alexander Shaw founders win Publicis Groupe case

Maisie McCabe

The founders of Kitcatt Nohr Alexander Shaw have won their case against Publicis Groupe's MMS subsidiary over their 2011 merger with Digitas, in a decision that could cost the French advertising giant up to £5m.

Domino's picks VCCP for creative account
Domino's picks VCCP for creative account

Gurjit Degun

Domino's has appointed VCCP as its lead creative and strategic agency for the UK and Ireland after a competitive pitch process.

Dreams claims expertise in 'all things sleep' with first ad by M&C Saatchi
Dreams claims expertise in 'all things sleep' with first ad by M&C Saatchi

Omar Oakes

Dreams, the beds retailer, has launched its first ad campaign, created by newly-appointed creative agency M&C Saatchi.

Twelve advertisers pull ads from Fox News show The O'Reilly Factor
Twelve advertisers pull ads from Fox News show The O'Reilly Factor

Emily Tan

BMW, Hyundai and GlaxoSmithKline were among the 12 companies to pull advertising for The O'Reilly Factor show following reports that Bill O'Reilly and his employer, Fox News, paid off sexual harassment claims.

ASA orders takedown of Instagrammer's post for not having #ad
ASA orders takedown of Instagrammer's post for not having #ad

Emily Tan

A promotional post by Instagrammer Sheikhbeauty for the brand Flat Tummy Tea failed to comply with CAP rulings as it lacked any disclosure that the post was an ad.

Kaspersky online security ad banned for 'normalising' sexting
Kaspersky online security ad banned for 'normalising' sexting

Simon Gwynn

A TV ad for internet security brand Kaspersky has been banned by the ads watchdog after prompting dozens of complaints that the spot was "normalising" the practice of texting sexual images.

Friction Free Shaving start-up secures £1.25m and partnership with Northern & Shell
Friction Free Shaving start-up secures £1.25m and partnership with Northern & Shell

Emily Tan

The woman's answer to the Dollar Shave Club, Friction Free Shaving, has successfully secured £1.25m investment with Athene Capital, which includes a media partnership with publishing house Northern & Shell.

Too much 'complexity' and 'crap' hinders agency-brand relationships, says P&G CMO
Too much 'complexity' and 'crap' hinders agency-brand relationships, says P&G CMO

I-Hsien Sherwood

At 4A's Transformation, Marc Pritchard offered a sweeping plan to change how agencies and clients interact.

3 great ads I had nothing to do with #39: Mark Elwood on John Smith's, Skoda and Channel 4
Promoted
3 great ads I had nothing to do with #39: Mark Elwood on John Smith's, Skoda and Channel 4

Thinkbox

Mark Elwood, joint ECD and founding partner at 101, reveals three great ads he admires but had nothing to do with

Getting the most out of fast-turnaround research: what you need to know
Promoted
Getting the most out of fast-turnaround research: what you need to know

Ben Glanville, head of YouGov's Omnibus research team, explains the importance of planning and communication when commissioning fast-turnaround research

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