Thursday, 20 April 2017

UKTV profits hit record £91m and 'future-proofs' itself with new Sky deal | Mail poaches Telegraph's Melanie Danks as chief client officer

Campaign: Media

Campaign: Media
April 20, 2017
Media news and analysis, powered by Media Week
UKTV profits hit record £91m and 'future-proofs' itself with new Sky deal
UKTV profits hit record £91m and 'future-proofs' itself with new Sky deal

Gideon Spanier

UKTV has posted an 11% jump in annual profit to a record £91m and claimed it can continue growing its advertising share after striking a new carriage deal with Sky.

Mail poaches Telegraph's Melanie Danks as chief client officer
Mail poaches Telegraph's Melanie Danks as chief client officer

Omar Oakes

Mail Advertising, the Daily Mail's in-house sales team has poached The Telegraph's Melanie Danks for the newly-created role of chief client officer.

Lastminute.com teams up with Spotify to soundtrack travel adventures
Lastminute.com teams up with Spotify to soundtrack travel adventures

Simon Gwynn

Travel site Lastminute.com has launched a partnership with Spotify that will offer a range of music content based around ten world cities.

Sky reports slower rise in ad revenue
Sky reports slower rise in ad revenue

Gurjit Degun

Sky's ad revenue increased 4% to £613m in the nine months to 31 March 2017, down from a 7% rise over the same period last year.

Publicis Groupe's European revenue boosted by UK
Publicis Groupe's European revenue boosted by UK

Gurjit Degun

Publicis Groupe has reported revenue of €655m in Europe for the first quarter of the year, up 3.8% compared with the same period last year, and boosted by growth in the UK and France.

AOL & Twitter sign video content partnership
AOL & Twitter sign video content partnership

Emily Tan

AOL UK and Twitter have inked a deal that will allow brands to run pre-roll ads against AOL's videos via Twitter's Amplify platform.

Apple to launch Search Ads in the UK
Apple to launch Search Ads in the UK

Emily Tan

Developers in the UK, Australia and New Zealand will be able to advertise their apps within Apple's App Store's search function from next week (25 April).

Sorrell: PM wants ability to compromise on free movement
Sorrell: PM wants ability to compromise on free movement

Simon Gwynn

Theresa May is seeking a bigger majority to make it easier to resist Brexit hardliners in her own party in the forthcoming negotiations, Sir Martin Sorrell has said.

News UK to promote Europcar across The Sun and Virgin Radio
News UK to promote Europcar across The Sun and Virgin Radio

Omar Oakes

News UK is launching its first cross-channel marketing campaign since buying Wireless Group with a six-month deal for Europcar, the car rental company.

Why T-Mobile is teaming up with Gorillaz to tear down the walls between the virtual world and reality
Why T-Mobile is teaming up with Gorillaz to tear down the walls between the virtual world and reality

Simon Gwynn

With the long-awaited fifth album by Damon Albarn's "virtual band" Gorillaz due for release this month, mobile network T-Mobile saw an opportunity to clearly demonstrate the potential of augmented reality.

Oracle acquires measurement company Moat
Oracle acquires measurement company Moat

Emily Tan

Oracle has signed an agreement to acquire digital measurement company, Moat for an undisclosed sum.

Super Bowl 2017 ads were the least shared in six years, study says
Super Bowl 2017 ads were the least shared in six years, study says

Kathryn Luttner

Budweiser topped social media shares, but Unruly finds most viewers felt ad quality was poor.

10-second video marketing: how to crack Snapchat
Promoted
10-second video marketing: how to crack Snapchat

Kirsty Brice, marketing director EMEA, 4C Insights

As Snapchat surpasses 100m daily users, can it convince advertisers it's stronger than more established channels?

3 great ads I had nothing to do with #40: Anna Carpen on National Dairy Council, Levi's and H&M
Promoted
3 great ads I had nothing to do with #40: Anna Carpen on National Dairy Council, Levi's and H&M

Thinkbox

Anna Carpen, ECD at 18 Feet & Rising, reveals three great ads she admires but had nothing to do with

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