Why talent is the next-generation creative partner | Intel CMO Steve Fund on in-house agencies | Leo Burnett makes creative hire

 

View in web browser | Add to safe senders list

Campaign: Agencies April 24, 2017

Why talent is the next-generation creative partner Mark Eaves Those in the new generation of front-of-screen talent are no longer content to be a hired face for adland and have instead pitched themselves as full creative partners. Mark Eaves, founder of Gravity Road, unravels the rise of this phenomenon and what agencies can learn from it. Leo Burnett hires Daniel Evans to bolster creative department Kate Magee Leo Burnett London has appointed Daniel Evans to be a creative director working across all major accounts. Intel CMO Steve Fund on drones, in-house agencies and evolving a brand with a legendary 'bong' Kathryn Luttner "If we think we can do it better, cheaper or faster internally, we will." Dave Buonaguidi to leave CP&B Omar Oakes Dave Buonaguidi is leaving Crispin Porter & Bogusky London to launch a new business. School Reports 2017: the year in tweets and photos Staff For our annual School Reports, Campaign asked agencies to sum up 2016 in one image and 140 characters or less. Have a flick through our gallery to see their contributions. Retailers reeling from falls in price promotions need to get to know their customers again Matthew Heath Lida's chairman and chief strategy officer explains how retailers can encourage customer loyalty. Is voice search a conversation for marketing or advertising? Tom Smith Before leaping joyously on the voice bandwagon, brands need to understand what the channel can do for them. Review recap: Samsung, Costa, Johnnie Walker Staff Campaign's weekly round-up of live account reviews across advertising and media. IPG posts flat first quarter revenue growth Emily Tan Interpublic Group reported revenues of $1.75bn (£1.37bn) in the first three months of the year, up 0.7% year on year. Promoted Teads will bring brain science to Media360 Eleanor Kahn Teads will host a hub session at the UK media industry's most important annual conference on 18 May. MD, Justin Taylor, gives us the low-down... The Work BT "Manor house" by AMV BBDO Susan Billinge Ryan Reynolds returns in a new ad for BT Infinity. Hope Not Hate "New brand identity" by Blue State Digital Anti-hate campaign group Hope Not Hate has refreshed its brand in a bid to more effectively confront the resurgence of far-right politics across Europe and the US. More TRENDING Carlsberg reinvented as icon of Danish lifestyle in Mads Mikkelsen campaign Simon Gwynn Carlsberg has hired Mads Mikkelsen, star of Casino Royale and TV series Hannibal, to feature in the lager brand's new campaign, "The Danish Way". Giffgaff makes a splash with epic new ad Maisie McCabe Giffgaff has launched a major new ad - a 90-second spot from Who Wot Why's Sean Thompson, Matt Gooden and Ben Walker. Promoted 3 great ads I had nothing to do with #40: Anna Carpen on National Dairy Council, Levi's and H&M Thinkbox Anna Carpen, ECD at 18 Feet & Rising, reveals three great ads she admires but had nothing to do with If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Campaign Jobs Head of Planning Up to £90k DOE air recruitment, London (Central), London (Greater) Account Director - Content Marketing Agency £50-65k plus benefits The Jefferson Group, Shoreditch area, London ACCOUNT DIRECTOR – B2B international events and global toolkits – Twelve month contract £40k-55k depending on experience Judi Patton, London (Central), London (Greater) SENIOR ACCOUNT DIRECTOR– Retail / telecoms – South West London £50-60k Judi Patton, South West London Senior Planner £55 – 60k + bens Direct Recruitment, London (Central), London (Greater) Planning Director £85 – 90k + bens Direct Recruitment, London (Central), London (Greater) Senior Creative Strategist Competitive Package + Benefits Retail Week, London (Central), London (Greater) Senior Designer DOE OLIVER Group, London (Greater) Copywriter DOE OLIVER Group, London (Central), London (Greater) Digital Designer DOE OLIVER Group, London (Central), London (Greater)

manage bulletins unsubscribe

© 2016 Haymarket Business Media Bridge House 69 London Road Twickenham TW1 3SP Phone: +44 (20)8267 5000