| | | | | | | | | | Former CDP chairman John Salmon dies John Tylee John Salmon, the former Collett Dickenson Pearce chairman and creative chief who played a major part in keeping the agency alive after a Sir Frank Lowe-inspired breakaway threatened it with extinction, has died aged 85. | | | | | | | How to effectively bring science to marketing Jonathan Allan, sales director, Channel 4 Brands are adopting a 'test and learn' approach to marketing strategy. Recent IPA Effectiveness Awards papers show how it can be done - without compromising on creativity... | | | If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. | | | | Senior Designer depending on experience OLIVER Group, London (Central), London (Greater) | Integrated Designer Depending on experience OLIVER Group, London (Central), London (Greater) | | | | | | |
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