Sky and Virgin Media in talks | Weetabix to sell | Kellogg's hunts for cray cray Crunchy Nut fan

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Campaign Breakfast Briefing April 18, 2017

Sky and Virgin Media 'in talks' over Adsmart deal Omar Oakes Sky and Virgin Media are reportedly in advanced discussions over a deal to bring Virgin Media to Adsmart, Sky's targeted ad network. Weetabix to sell to US cereal company Omar Oakes Weetabix, the UK's best-selling cereal brand, is to be bought by US consumer group Post Holdings in a $1.76bn (£1.4bn) deal. Kellogg's hunts for most cray cray Crunchy Nut fan Simon Gwynn Kellogg's is today launching "Search for the ultimate Crunchy Nutter", a digital-led campaign that challenges lovers of Crunchy Nut cereal to eat a bowl "in a troublesome place or at a troublesome time". Launch creative enterprise zones to boost UK growth, govt urged Omar Oakes The government should create "creative enterprise zones" as part of measures to boost economic growth in the UK, urges the Creative Industries Federation in a manifesto today. Consumer confidence falls among Brexit supporters after Article 50 triggered Simon Gwynn Leave voters are becoming both less confident about the economy and less enthusiastic about Brexit, new Nielsen data shows. Promoted Why this billboard stands out from the bunch Primesight A simple yet visually arresting billboard design showing the importance of charity Rays of Sunshine's mission to grant sick children's wishes also illustrates the power of outdoor Promoted Create, craft, change - prepare to be captivated The D&AD Festival 2017 brings you the very best in creative excellence across the industry on 25-27 April If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Campaign Jobs Lead Digital Designer/Head of Digital £50-£60k Eden Marsh, London (Central), London (Greater) Head of Employee Engagement Research £50000 - £55000 per annum + bonus and benefits Elizabeth Norman International, West London, London / Manchester, Greater Manchester Product Marketing Manager (Financial Services) £40000 - £45000 per annum Regan & Dean Recruitment Limited, Central London, London / London, City of London / London Planning Director- integrated communications £65 - £80000 plus large company benefits Rare Selection, London (Central), London (Greater) Account Director - Integrated Agency - London - £45-50k £45,000 to £50,000 plus benefits Lucky7 Recruitment, London (Central), London (Greater) Head of Sales - Film House £65000 - £75000 per annum + £100k+ OTE Ultimate Asset, London, West End DIRECTOR – BRAND & INNOVATION NYC Competitive Butterfly London, New York City, New York DIRECTOR – BRAND & INNOVATION Competitive Butterfly London, London (Central), London (Greater) Marketing Manager £40,000 + 11% bonus and excellent company benefits/perks Center Parcs, Ireland Account Manager up to £35,000 pa depending on experience 'Plus generous commission scheme and excellent benefits' Redactive Media Group, London (Central), London (Greater)

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