Channel 4's Brooke: 'Diversity makes us more creative' | Facebook announces plans to move into AR

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Campaign: Media April 19, 2017

Media news and analysis, powered by Media Week Channel 4's Brooke: 'Diversity makes us more creative' Dan Brooke Channel 4's chief marketer says diversity can be a messy business, but it's also the solution. Facebook announces plans to move into AR Gurjit Degun Facebook is working on developing augmented reality, its chief executive has revealed. Industry welcomes potential for stability as Theresa May calls general election Simon Gwynn Following Theresa May's surprise announcement of a snap general election in June, industry figures have said the prime minister must act to secure the future of the UK's advertising and marketing industries. Digital is still capable of high performance Stefan Bardega Instead of focusing on the negatives, let's highlight digital marketing's ability to drive results, Stefan Bardega writes. IPA Bellwether reports rising marketing budgets despite gloomy outlook Omar Oakes Marketers have revised their budgets up in the first quarter of the year thanks to a growth in online adspend, according to the latest IPA Bellwether report. Yahoo reports revenue of $1.3bn says Verizon deal is on track Emily Tan Yahoo beat most analyst forecasts with revenues of $1.3bn (£1bn) in Q1 2017, a 22% increase on the same quarter a year before. UN partners with video creation platform Showbox to celebrate Human Rights declaration Simon Gwynn The United Nations is launching a participatory video project to celebrate the 70th anniversary of the Universal Declaration of Human Rights next year. Omnicom grows 8% in UK as first quarter earnings beat estimates Omar Oakes Omnicom's UK revenue has jumped to more than 8% for the first three months of 2017, as the owner of BBDO and PHD's European business outperformed North America. Broadchurch and BGT pull in record viewers for ITV Gurjit Degun The finale of Broadchurch, the ITV drama starring David Tennant, attracted record viewings for the channel this year, peaking at 9.3 million viewers last night. Snapchat wants to paint your world with rainbows and flowers Emily Tan Snapchat has launched World Lens, an augmented reality camera view that will let users paint the world around them with 3D content and experiences. Pre-roll ads are the least interruptive, finds IPG study Ilyse Liffreing 83 percent of consumers said viewing wasn't disrupted by the non-skippable format Posterscope inks deal with smart city tech experts The Digit Group Emily Tan Posterscope has signed a global partnership with The Digit Group, a company founded by architects and urban planners specialising in smart city technologies. Diageo, McDonald's and Mars top agenda at Media360 amid General Election fever Staff Industry leaders from Diageo, Disney, Facebook, ITV, Mars, McDonald's and Omnicom Media Group are among those speaking at Campaign's Media360 in Brighton next month. My Media Week: Helen McRae, Mindshare UK Hayley Hayes Helen McRae, the chief executive at Mindshare UK, joins a podcast featuring WPP women leaders and weighs up the relative merits of Google Home and Goat Simulator. Movers and shakers: Mail Brands, GSK, Havas, M&C Saatchi, Possible Staff Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry. Promoted Why this billboard stands out from the bunch Primesight A simple yet visually arresting billboard design showing the importance of charity Rays of Sunshine's mission to grant sick children's wishes also illustrates the power of outdoor Promoted How to create film cut-through without the spend Edward Craig Two brands and one agency explain it's about passion, authenticity and telling a story that truly resonates If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Campaign Jobs Media Sales Manager £45,000 + uncapped com OTE £80,000 b3-media, London Digital Account Director, Film & Entertainment - Media Agency £40000 - £55000 per annum + Great Agency Benefits Ultimate Asset, London Business Manager – Media Sales Tax Free Commensurate with Experience. Plus an attractive commission scheme. Vision Four, Kuala Lumpur, Malaysia Senior Sales Manager / Sales Manager Competitive salary plus bonus scheme Great British Chefs, London (Greater) Press Planner/Buyer £Competitive + Benefits Bray Leino, Filleigh, Devon Writer/Script Writer Competitive Rankin Photography Ltd, London (Greater) Product Manager Competitive salary with attractive benefits package Network Distributing Limited, London (West), London (Greater) Head of Commercial Partnerships Competitive Courier, Spitafields Communications Manager Competitive Carat, NW1 3BF, London Director of Brand and Public Fundraising Circa £75,000 per annum Leonard Cheshire, London (Central), London (Greater)

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