John Lewis pioneers Facebook's 360 shoppable ad | Airbnb rolls out restaurant bookings

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Campaign Breakfast Briefing September 22, 2017

John Lewis pioneers Facebook's 360 shoppable ad Emily Tan John Lewis has become the first UK retailer to trial 360 advertising on Facebook as part of its "Only here" autumn campaign. Airbnb rolls out restaurant bookings to be travel one-stop shop Emily Tan Airbnb has pushed out restaurant reservations in the US on its website and smartphone app as part of its plan to be an all-in-one travel service, competing with Expedia. Tech platform wanted by government to help improve nation's health Gemma Charles Public Health England's three-year marketing strategy has revealed it is on the hunt for a deep relationship with a tech platform as part of its drive to foster healthier lifestyles. Direct Line's drones will be used to rescue people at sea Ben Bold Direct Line and Saatchi & Saatchi London have formed the first partnership making use of its pioneering "Fleetlights" drone technology and donated a fleet of waterproofed drones to Caister Lifeboat Service. Facebook to share Russian ads with US congress Emily Tan Facebook has agreed to share information on 3,000 ads that ran in the US it believes was paid for by a Russian entity with US congress. Promoted Why it pays to be direct Words by Christian Knowles-Fitton, managing director, Bark&Bite Agility, efficiency, speed to market - client mandatories that are driving the demise of the 'fully integrated' agency and flourishing of the specialist creative agency Promoted Show us your #LISTENINGFACE FHF London What does your listening face look like? FleishmanHillard Fishburn's new brand campaign shines a light on the business value of really listening to others. Join Campaign today If you are enjoying this bulletin, become a member now and get even more of the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events and a host of other membership benefits Join us now Campaign Jobs Business Development Director - Integrated B2B Marcoms Agency £70-90k plus bonuses and commission and other benefits The Jefferson Group, Shoreditch area, London Senior Account Manager £competitive + Car/Allowance + Benefits Bray Leino, Filleigh, Devon Digital Product Manager (Offers & Rewards) Competitive Three, Maidenhead, Berkshire Regional Member Programmes Manager - Oil & Gas £32500 - £34500 per annum Regan & Dean Recruitment Limited, London Brand Strategy Lead Competitive Three, Maidenhead, Berkshire Culture & Trends Director Up to £45,000 Join the Dots, Central Manchester Senior Culture & Trends Consultant Up to £32,000 Join the Dots, Central Manchester Senior Sales Manager Competitive Studio 71, London Copywriter £3000-£6000 per month Emotech, London (Central), London (Greater) Marketing Comms Lead Competitive Three, Maidenhead, Berkshire

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