Tyrrells launches debut TV ads | Trinity Mirror in talks to buy Express

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Campaign Breakfast Briefing September 08, 2017

Tyrrells launches debut TV ads with new 'absurd what we do' tagline Omar Oakes Tyrrells, the crisp brand, is launching its first TV advertising campaign today with a Monty Python-esque duo of spots. Trinity Mirror in talks to buy Express from Richard Desmond Simon Gwynn Trinity Mirror has said it is discussing a full acquisition of the publishing assets of Northern & Shell, including the Daily Express, Daily Star, and OK! Magazine. House of Lords canvasses ad industry ahead of Brexit Ben Bold The House of Lords has launched an inquiry into the future of the advertising sector ahead of Brexit, calling on the industry to provide evidence about the UK's current access to international talent and the skillsets required to sustain business. P&G hits back at white paper from activist investor Nelson Peltz Simon Gwynn Procter & Gamble has issued a feisty rebuttal to a 94-page document published by activist investor Nelson Peltz, who is seeking to be elected to the company's board of directors. Mindshare launches 'programmable' media service Faeez Samadi Mindshare has announced the creation of its new platform called Anna, which it says is the industry's first "programmable" approach to demand-side platform and dynamic creative optimisation control. Promoted Going Underground: humans crave emotion, but do they buy it? Georganna Simpson Campaign Underground's next event asks if emotional marketing really drives business... Promoted Case study: programmatic as a force for good Sabrina Bailey-Navalón, Marketing Director EMEA, Xaxis How can advertisers help save the world? Outcome media company Xaxis used programmatic to raise awareness and drive donations for GlobalGiving... Join Campaign today If you are enjoying this bulletin, become a member now and get even more of the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events and a host of other membership benefits Join us now Campaign Jobs Client Director £80,000 Dot-Gap, London (Central), Digital Designer Up to £40k April-Six, London (Central), London (Greater) Marketing Director / New Business £80K to £95K Direct Recruitment, London (Central), London (Greater) Account Director - brand and design agency £50-60k plus benefits The Jefferson Group, Central London Creative Director - B2B creative comms agency £70-100k depending on experience The Jefferson Group, Berkshire / Hampshire borders - short journey outside of Paddington Head of Communications £65000 per annum + benefits Brand Recruitment, Royston, Hertfordshire / Newmarket, Suffolk / Cambridgeshire, Cambridge Copywriter £3000-£6000 per month Emotech, London (Central), London (Greater) Sales and Creative Solutions Lead Competitive £ dependent on experience PinkNews Media Group, London Senior CRM Executive Competitive Tottenham Hotspur Football Club, Lilywhite House - Tottenham Strategy Director, packaging design and branding £80000 - £85000 per annum + discretionary bonus Gabriele, London

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