Heineken reveals drink-driving challenges | TalkTalk could quit mobile

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Campaign Breakfast Briefing September 05, 2017

Heineken research reveals cultural challenges in tackling drink-driving Simon Gwynn A major global study by Heineken has highlighted the difficulties in getting people not to drink and drive - with three quarters of drivers considering it an acceptable thing to do under certain circumstances. TalkTalk could quit mobile to focus on broadband Simon Gwynn TalkTalk has held meetings with rival mobile operators as it considers exiting its mobile business. CHI & Partners bolsters creative department Jeremy Lee CHI & Partners has boosted its creative firepower with the hiring of Kate Allsop and Howard Green from Grey London and Alice Burton from Y&R London. In pictures: Vodafone launches Voxi Gurjit Degun Vodafone hosted a secret gig at the Old Truman Brewery to launch its youth network Voxi. Google Adwords updates touch on creative and shopper experience Babar Khan Javed The latest updates will allow digital marketers to limit the impressions of their ads based on the product inventory in stock and also know which ads appeared in the coveted ad spots. Promoted Case study: programmatic as a force for good Sabrina Bailey-Navalón, Marketing Director EMEA, Xaxis How can advertisers help save the world? Outcome media company Xaxis used programmatic to raise awareness and drive donations for GlobalGiving... Promoted 'Absolute desire to purchase' is the perfect made-up metric: Disney's CMO Anna Hill Georganna Simpson Ahead of dmexco 2017, Campaign talks to Hill about the ideal metric, connecting with audiences and watching competitor's movies... Join Campaign today If you are enjoying this bulletin, become a member now and get even more of the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events and a host of other membership benefits Join us now Campaign Jobs Client Director £80,000 Dot-Gap, London (Central), Marketing Director / New Business £80K to £95K Direct Recruitment, London (Central), London (Greater) Creative Director - B2B creative comms agency £70-100k depending on experience The Jefferson Group, Berkshire / Hampshire borders - short journey outside of Paddington Head of Communications £65000 per annum + benefits Brand Recruitment, Royston, Hertfordshire / Newmarket, Suffolk / Cambridgeshire, Cambridge Sales and Creative Solutions Lead Competitive £ dependent on experience PinkNews Media Group, London Senior CRM Executive Competitive Tottenham Hotspur Football Club, Lilywhite House - Tottenham Senior Account Manager £40-50,000 Underscore, London (Central), London (Greater) Consultant - BRAND & INNOVATION Competitive Package + Benefits Butterfly London, London (Central), London (Greater) Head of Analytics Competitive + Benefits OLIVER Group, London, UK Conceptual Designer DOE OLIVER Group, London (Central), London (Greater)

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