Saturday 23 September 2017

Saturday edition: A new era for media agencies | OMD names leaders | Uber lawsuit

Campaign: Media

Campaign: Media
September 23, 2017
Media news and analysis, powered by Media Week
This is the start of a new era for media agencies
This is the start of a new era for media agencies

Gideon Spanier

The era of media agency domination is over. It's finished. The model that sustained media agencies and fuelled the profits of the big six holding companies over the past decade is broken...

OMD Worldwide names Adamski as CEO and Gottlieb as chairman
OMD Worldwide names Adamski as CEO and Gottlieb as chairman

Gideon Spanier

OMD Worldwide has named Florian Adamski as chief executive, replacing Mainardo de Nardis, and it has appointed Colin Gottlieb to a new role as chairman.

Fetch strikes back at Uber lawsuit and claims non-payment
Fetch strikes back at Uber lawsuit and claims non-payment

Emily Tan

James Connelly, the chief executive of Fetch Media, has struck back at Uber's lawsuit by claiming the agency had already terminated its relationship with the ride-sharing company due to non-payment.

Uber sues Dentsu's Fetch Media for 'fake clicks'
Uber sues Dentsu's Fetch Media for 'fake clicks'

Olivia Parker

Uber filed a lawsuit against Fetch Media in San Francisco yesterday, suing the agency for a host of allegations including breach of contract, fraud and negligence.

How Hearst's UK CEO Wildman is shaking up the business
How Hearst's UK CEO Wildman is shaking up the business

Gideon Spanier

Hearst has given UK CEO James Wildman 'a mandate for transformation' and the magazine newbie is eager to implement it.

ISBA claims brands are using tougher agency contract to review £6bn of media spend
ISBA claims brands are using tougher agency contract to review £6bn of media spend

Gideon Spanier

ISBA claims advertisers are using its new, tougher framework contract to review £6.1bn of adspend with media agencies.

Facebook bans Friction Free Shaving's #Shoga ad for 'implied nudity'
Facebook bans Friction Free Shaving's #Shoga ad for 'implied nudity'

Emily Tan

Friction Free Shaving's (FFS) first digital campaign has been banned by Facebook because it involves a nude woman, modesty bars notwithstanding.

Spotify UK poaches Auto Trader's Patel as head of sales
Spotify UK poaches Auto Trader's Patel as head of sales

Gurjit Degun

Rakesh Patel, advertising director at Auto Trader, is joining Spotify UK as its head of sales.

Publicis Groupe gives Steve King responsibility for entire UK business
Publicis Groupe gives Steve King responsibility for entire UK business

Maisie McCabe

Publicis Groupe is introducing a new regional structure that will give executives responsibility across all of its disciplines and has charged Steve King with running the UK.

Google and Facebook dominate over half of digital media market
Google and Facebook dominate over half of digital media market

Ben Bold

Google and Facebook account for over half (54%) of the UK's digital ad market, attracting £6.3 billion of adspend, while the digital ad market is predicted to grow 11% this year, according to the latest research from eMarketer.

Channel 4 partners with brands for TV ads conveying sight loss
Channel 4 partners with brands for TV ads conveying sight loss

Ben Bold

Channel 4 has teamed up with the Royal National Institute of Blind People (RNIB) and brands O2, Amazon Echo, Freeview, Paco Rabanne and Specsavers, for an entire ad break that attempts to convey the impaired vision of people with sight loss.

Facebook to share Russian ads with US congress
Facebook to share Russian ads with US congress

Emily Tan

Facebook has agreed to share information on 3,000 ads that ran in the US it believes was paid for by a Russian entity with US congress.

Snapchat signs on 14 creative partners to help advertisers
Snapchat signs on 14 creative partners to help advertisers

Emily Tan

Snapchat has added 14 new creative partners that are aimed at helping advertisers drive ROI once users swipe up.

Hearst UK to expand events team by 30%
Hearst UK to expand events team by 30%

Gurjit Degun

Hearst Magazines UK, which publishes Cosmopolitan and Good Housekeeping, is planning to grow its events team by around one third.

Aerial Awards winner: Chiltern Railways
Why it pays to be direct
Promoted
Why it pays to be direct

Words by Christian Knowles-Fitton, managing director, Bark&Bite

Agility, efficiency, speed to market - client mandatories that are driving the demise of the 'fully integrated' agency and flourishing of the specialist creative agency


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