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Campaign 18:05 September 28, 2017

The five things you need to know today Most read WPP pulls out of Eurobest and threatens to leave Cannes Emily Tan A leaked email chain has made it clear that WPP intends to withdraw completely from Ascential's Eurobest awards in London this November and is in discussions with the organiser about Cannes Lions. Tech What will Google's new shopping service mean for advertisers and retailers? Harpal Singh To satisfy EU concerns, Google is reported to be starting a standalone shopping service. But what will this mean? Advertising Why we are all consultants Alex Hesz Make no mistake, agencies aren't part of the creative industries. As consultancies close in we need to stop this charade, warns Adam & Eve/DDB's chief strategy officer. Marketing Diageo creates immersive brewing floor experience at Guinness Storehouse Simon Gwynn Guinness has unveiled a new brewing floor at its Storehouse visitor attraction, created by Manchester-based Love. Media Channel 4 and OMD UK win big at 2017 Digital Cinema Media Awards Suzanne Bidlake Channel 4 and OMD UK took the top prize at last night's 2017 Digital Cinema Media Awards, run in association with Campaign. Also in the news Meet the winners of the Marketing New Thinking Awards 2017 The Marketing New Thinking Awards, in partnership with Sky Media, celebrate the brands and agencies that are finding innovative ways to cut through in an increasingly fast-moving consumer environment. The awards, which are powered by Campaign, were held today (September 27) at One Marylebone in central London. Audi sends in the clowns for big-budget tech campaign Audi has enlisted a troupe of clowns to convey a serious message about the car brand's technologies in a new multi-million pound campaign. EA Sports and A&E/DDB made a new skill move for Fifa 18 EA Sports and agency Adam & Eve/DDB created a new skill move performed by Cristiano Ronaldo to launch the new Fifa 18 game. Promoted The Thinkboxes shortlist Thinkbox These shortlisted ads, voted on by the Thinkbox Academy in September, sees some stand out creative from BT Sport, McCain, Nike, Kwiff and Volkswagen. Who will the Academy vote for? Watch them all right here... Promoted How to beat short-termism Jennifer Whitehead The focus on short-term gains is a threat to brands that can be beaten by collective action, says our expert panel Join Campaign today If you are enjoying this bulletin, become a member now and get even more of the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events and a host of other membership benefits Join us now Campaign Jobs Client Services Director Up to £90k DOE plus benefits (6 month contract - potentially longer/perm) air recruitment, London (Central), London (Greater) Senior Innovation Consultant Up to £85k DOE plus benefits air recruitment, London (Central), London (Greater) Account Director - ATL b2b agency Up to £55k plus benefits Invoke Recruitment, London (Central), London (Greater) ACCOUNT MANAGER - Global Brand Agency STRATEGIC & CREATIVE c£30k-£38k+ depending on experience Royds Raphael, London (Central), London (Greater) Client Services Director / Operations Director – Integrated Brand Communications £55k-£60K Royds Raphael, London (Central), London (Greater) Director of Talent Management Competitive Studio 71, London Senior Sales Manager Competitive Studio 71, London Talent Manager Competitive Studio 71, London Talent Manager Competitive Studio 71, London Director of Marketing & Communications Competitive salary plus benefits Streatham & Clapham High School, London

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