Friday, 22 September 2017

Uber loses licence in London | Direct Line's drones will be used to rescue people | Facebook bans Friction Free Shaving's #Shoga ad | and more...

Campaign 18:05

Campaign 18:05
September 22, 2017
The five things you need to know today

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Uber loses licence in London
Uber loses licence in London

Ben Bold

Transport for London has refused to renew Uber's private hire licence to operate in London because it is "not fit and proper" and has demonstrated a "lack of corporate responsibility".

Tech
Direct Line's drones will be used to rescue people at sea
Direct Line's drones will be used to rescue people at sea

Ben Bold

Direct Line and Saatchi & Saatchi London have formed the first partnership making use of its pioneering "Fleetlights" drone technology and donated a fleet of waterproofed drones to Caister Lifeboat Service.

Advertising
Jacobs Douwe Egberts moves UK media to Carat
Jacobs Douwe Egberts moves UK media to Carat

Gurjit Degun

Jacobs Douwe Egberts, the coffee company, has moved its UK media planning and buying account into Dentsu Aegis Network shop Carat.

Marketing
John Lewis pioneers Facebook's 360 shoppable ad
John Lewis pioneers Facebook's 360 shoppable ad

Emily Tan

John Lewis has become the first UK retailer to trial 360 advertising on Facebook as part of its "Only here" autumn campaign.

Media
Facebook bans Friction Free Shaving's #Shoga ad for 'implied nudity'
Facebook bans Friction Free Shaving's #Shoga ad for 'implied nudity'

Emily Tan

Friction Free Shaving's (FFS) first digital campaign has been banned by Facebook because it involves a nude woman, modesty bars notwithstanding.

 

Also in the news
Boxpark to open in Wembley

Boxpark, the pop-up food and retail site, is launching its third site in Wembley.

Public Health England reveals new tech-focused marketing strategy

Public Health England has unveiled a three-year strategy up to 2020, which places technology at the heart of its mission to improve the nation's health.

Famous Five go on a rail adventure in nostalgic GWR campaign

Great Western Railway has revived children's book characters The Famous Five in an animated brand campaign aiming to spark people's love for rail travel.

How to beat short-termism
Promoted
How to beat short-termism

Jennifer Whitehead

The focus on short-term gains is a threat to brands that can be beaten by collective action, says our expert panel

Industry research: What's really going on with programmatic?
Promoted
Industry research: What's really going on with programmatic?

Campaign Insight & The Trade Desk

Share with us your positives and pain points of programmatic for a chance to win £500 in high street vouchers or the GoPro HERO5 Session


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