Wednesday 27 September 2017

Why female creatives don't get to pitch | Pernod Ricard calls Chivas Regal review

 

Campaign: Agencies

Campaign: Agencies
September 27, 2017
Pernod Ricard calls Chivas Regal ad review
Pernod Ricard calls Chivas Regal ad review

Jeremy Lee

Chivas Regal, the Pernod Ricard-owned whisky brand, is reviewing its advertising account.

Toyota shifts gears to hybrid in first campaign by The & Partnership
Toyota shifts gears to hybrid in first campaign by The & Partnership

Brittaney Kiefer

Toyota is the latest carmaker to signal a shift from diesel to hybrid vehicles in a major campaign launching across Europe this month.

Why female creatives don't get to pitch
Why female creatives don't get to pitch

Ali Hanan

When pitching is so vital to career progression, research showing that almost half of female creatives have not been on a pitch over the last year must jump-start action on inclusivity.

'Fearless Girl' wins black Pencil at D&AD Impact Awards
'Fearless Girl' wins black Pencil at D&AD Impact Awards

Simon Gwynn

McCann New York's statue for State Street Global Advisors, "Fearless Girl", was one of the three top winners at last night's D&AD Impact Awards in New York.

Movers and shakers: Vogue, TBWA, Asics, Shelter, Stink and more
Movers and shakers: Vogue, TBWA, Asics, Shelter, Stink and more

Staff

Welcome to Campaign's round-up of the hires, departures and promotions across the industry.

Guinness seems to have taken a leaf out of Vice's book
Guinness seems to have taken a leaf out of Vice's book

Unruly

Social video experts at Unruly review Guinness's latest ad "The Compton cowboys", created by Abbott Mead Vickers BBDO.

Bridging the flexibility gap
Bridging the flexibility gap

Jane Johnson

The recruitment industry has been too slow to embrace the importance of flexible working in driving the inclusion agenda and change is overdue.

How should brands act in a digitally cultured world?
How should brands act in a digitally cultured world?

Brian Cooper

While most brands are digitally literate, they often struggle to pick up the nuances of digital culture, warns Oliver Group UK's chief creative officer.

Driven by original content - why TV is still the most effective advertising medium
Promoted
Driven by original content - why TV is still the most effective advertising medium

Words by Stuart Derrick

UKTV, the country's biggest multi-channel broadcaster, demonstrates the power of TV in 2017

The Work

AHDB Pork
AHDB Pork "Cheat on chicken" by George & Dragon

A man in a chicken suit is crushed to find a couple eating pork for dinner in George & Dragon's first TV campaign for AHDB Pork, the body responsible for supporting the English pig farming industry.

Toyota Motor Europe
Toyota Motor Europe "We choose hybrid" by The & Partnership

Toyota's new European campaign marks the carmaker's shift in focus from diesel to hybrid vehicles.

More

TRENDING

Unilever marketing boss Weed reveals 5C brand strategy
Unilever marketing boss Weed reveals 5C brand strategy

Emily Tan

Unilever is unveiling a new framework for its marketers that will form the backbone of its brand strategies going forward.

We should be glad TfL has the moral backbone Uber supporters lack
We should be glad TfL has the moral backbone Uber supporters lack

Chris Clarke

The response to Transport for London's decision not to renew Uber's licence is a vignette for our times.

Industry research: What's really going on with programmatic?
Promoted
Industry research: What's really going on with programmatic?

Campaign Insight & The Trade Desk

Share with us your positives and pain points of programmatic for a chance to win £500 in high street vouchers or the GoPro HERO5 Session


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