Tuesday, 19 September 2017

Uber and Fetch in legal dispute | Sainsbury's shoots ad with Spectacles

 

Campaign: Agencies

Campaign: Agencies
September 19, 2017
Fetch strikes back at Uber lawsuit and claims non-payment
Fetch strikes back at Uber lawsuit and claims non-payment

Emily Tan

James Connelly, the chief executive of Fetch Media, has struck back at Uber's lawsuit by claiming the agency had already terminated its relationship with the ride-sharing company due to non-payment.

Uber sues Dentsu's Fetch Media for 'fake clicks'
Uber sues Dentsu's Fetch Media for 'fake clicks'

Olivia Parker

Uber filed a lawsuit against Fetch Media in San Francisco yesterday, suing the agency for a host of allegations including breach of contract, fraud and negligence.

Sainsbury's shoots ad entirely with Snapchat Spectacles
Sainsbury's shoots ad entirely with Snapchat Spectacles

Emily Tan

Sainsbury's and creative agency Gravity Road have worked with Snapchat to create the first UK ad shot on Spectacles.

Lynton Crosby joins former Obama strategist to launch digital marketing agency
Lynton Crosby joins former Obama strategist to launch digital marketing agency

Ben Bold

Lynton Crosby, Theresa May's former spin doctor, has teamed up with former Barack Obama strategist Jim Messina to advise brands on how to market themselves across an increasingly complex digital landscape.

How Girl Effect and Ramzan Golant are using marketing to create social change
How Girl Effect and Ramzan Golant are using marketing to create social change

Nicola Kemp

As the chief executive of Girl Effect, former Abbott Mead Vickers stalwart Farah Ramzan Golant is undertaking the biggest transformation of her career.

ISBA claims brands are using tougher agency contract to review £6bn of media spend
ISBA claims brands are using tougher agency contract to review £6bn of media spend

Gideon Spanier

ISBA claims advertisers are using its new, tougher framework contract to review £6.1bn of adspend with media agencies.

Wunderman promotes tech boss Stephan Pretorius to UK group CEO
Wunderman promotes tech boss Stephan Pretorius to UK group CEO

Ben Bold

Wunderman has promoted chief technology officer Stephan Pretorius to the newly-created position of UK group chief executive.

You might not miss Flash, but today's internet wouldn't be here without it
You might not miss Flash, but today's internet wouldn't be here without it

Dino Burbidge

There are many trivial subjects that divide the tech community - from choice of computer to whether to use spaces or tabs to make your code look nice. There is, however, one subject that unites the entire community...

McKinsey & Co acquires venture arm of Malaysian digital agency
McKinsey & Co acquires venture arm of Malaysian digital agency

Faaez Samadi

In the latest move by management consultancies into the marketing and communications industry, McKinsey & Co today announced it has acquired VLT Labs, a unit of independent Malaysian agency VLT.

Finn's Bourn to lead comms at Advertising Association after Barber departs for Dentsu Aegis
Finn's Bourn to lead comms at Advertising Association after Barber departs for Dentsu Aegis

Sam Burne James

Matt Bourn next month joins the Advertising Association as director of comms, after Ian Barber's move last month to a role at Dentsu Aegis Network.

Why it pays to be direct
Promoted
Why it pays to be direct

Words by Christian Knowles-Fitton, managing director, Bark&Bite

Agility, efficiency, speed to market - client mandatories that are driving the demise of the 'fully integrated' agency and flourishing of the specialist creative agency

The Work

Guinness
Guinness "The Compton cowboys" by AMV BBDO

Guinness' latest ad unearths a true story that might seem unbelievable: real cowboys roaming the streets of central Los Angeles on horses.

The New York Bakery Company
The New York Bakery Company "The woman who runs New York" by Now

The New York Bakery Company's biggest-ever campaign transports viewers to New York to meet Edna, a charismatic 82-year-old Jewish woman who runs the city by fuelling its inhabitants with bagels.

Bill & Melinda Gates Foundation
Bill & Melinda Gates Foundation "Best of times, worst of times" by Vice Impact

Vice created a film with the Bill & Melinda Gates Foundation to highlight progress of the United Nations' Global Goals ahead of UN General Assembly Week.

More

TRENDING

Why creative people have lost their way
Why creative people have lost their way

David Kolbusz

What better way to kick off the inaugural issue of Campaign's monthly print offering than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...

Guinness depicts real-life Los Angeles cowboys in stirring new ad
Guinness depicts real-life Los Angeles cowboys in stirring new ad

Brittaney Kiefer

Guinness tells the story of modern-day cowboys defying gang violence in Los Angeles in the next chapter of its "Made of more" campaign.

Promoted
"The whole world is being digitised, we have to get out of our segments": Alison Lewis, global CMO, Johnson & Johnson

Georganna Simpson

Campaign talks to Lewis about the digital take over, getting really close to consumers through data and why marketers have to pivot when it comes to strategy - not just plan.


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