Tyrrells launches debut TV ads with new 'absurd what we do' tagline | Facebook faces fresh controversy over young audience numbers | and more...

View in web browser | Add to safe senders list

Campaign 18:05 September 08, 2017

The five things you need to know today Most read Tyrrells launches debut TV ads with new 'absurd what we do' tagline Omar Oakes Tyrrells, the crisp brand, is launching its first TV advertising campaign today with a Monty Python-esque duo of spots. Tech Facebook faces fresh controversy over young audience numbers Jeremy Lee Facebook has been accused of telling advertisers that they can reach millions of young audiences that do not exist. Advertising Mindshare launches 'programmable' media service Faeez Samadi Mindshare has announced the creation of its new platform called Anna, which it says is the industry's first "programmable" approach to demand-side platform and dynamic creative optimisation control. Marketing O2 launches multimillion-pound 'Oops' campaign promoting screen replacement service Ben Bold O2 has launched a multimillion-pound campaign under the banner "Oops", using media including TV and outdoor to vouch that it will replace the broken screens of new mobile customers. Media Nars and Refinery29 champion female creativity in immersive art exhibit Brittaney Kiefer Nars Cosmetics and Refinery29, the WPP-backed digital media company, have created a bold exhibition of female artists celebrating women's strength and self-expression. Also in the news Vodafone 'not a brand on radar of young' says head of youth sub-brand Voxi Vodafone's decision to create a standalone sub-brand for its youth-focused Voxi was based on the insight that the mother brand was "not necessarily on the radar" of the young, admits Voxi's boss. Why John Lewis the plumber makes perfect brand sense This is a smart bid to get ahead of a trend of consumers are becoming less interested in buying things for their own sake. Former M&S multichannel boss Wade-Gery joins John Lewis board Laura Wade-Gery, executive director of multichannel at Marks & Spencer until last September, has joined the board of rival retailer John Lewis as a non-executive director. Promoted Video ad-serving that might actually work: the new app reality John Murn, Intowow Groundbreaking technology is making VPAID available for any in-app video ad placement, opening up massive earning potential for apps. At last. Promoted Tomorrow's tech, today's paradox Tham Khai Meng, Ogilvy & Mather With software, systems and even stores being developed that can change our reality, where does that leave creatives? Join Campaign today If you are enjoying this bulletin, become a member now and get even more of the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events and a host of other membership benefits Join us now Campaign Jobs Client Director £80,000 Dot-Gap, London (Central), Digital Designer Up to £40k April-Six, London (Central), London (Greater) Marketing Director / New Business £80K to £95K Direct Recruitment, London (Central), London (Greater) Account Director - brand and design agency £50-60k plus benefits The Jefferson Group, Central London Creative Director - B2B creative comms agency £70-100k depending on experience The Jefferson Group, Berkshire / Hampshire borders - short journey outside of Paddington Consultant - BRAND & INNOVATION Competitive Package + Benefits Butterfly London, London (Central), London (Greater) Copywriter £3000-£6000 per month Emotech, London (Central), London (Greater) Sales and Creative Solutions Lead Competitive £ dependent on experience PinkNews Media Group, London Senior Account Manager £40-50,000 Underscore, London (Central), London (Greater) Strategy Director, packaging design and branding £80000 - £85000 per annum + discretionary bonus Gabriele, London

manage bulletins unsubscribe

© 2016 Haymarket Business Media Bridge House 69 London Road Twickenham TW1 3SP Phone: +44 (20)8267 5000