WPP in restructure | Naomi Campbell fronts H&M ad | Proximity names leaders

 

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Campaign: Agencies September 15, 2017

WPP combines five brand and design agencies amid company restructure Omar Oakes Five WPP brand consultancies and design agencies, including Brand Union and The Partners, are being combined under a single brand. Naomi Campbell fronts karaoke squad for H&M ad campaign Brittaney Kiefer Naomi Campbell sings karaoke on the streets of Tokyo for H&M's autumn/winter fashion campaign. Proximity Worldwide names Worple as CEO and Dodds as global president Ben Bold Omnicom Precision Marketing Group, Omnicom's recently-formed CRM division, has appointed Doug Worple as chief executive officer and Mike Dodds as global president of Proximity Worldwide. Cannes Lions teams up with UN to create sustainability awards category Ben Bold Cannes Lions has teamed up with the United Nations to launch a new category of 17 awards aimed at supporting and raising awareness of global sustainable development initiatives such as ending poverty and protecting the planet. Transforming the self is step one to changing advertising for the better Nicola Kemp There are few things more transformative than changing the way we view ourselves. Cambridge Analytica: 'Getting people to vote no different from marketing toothpaste' Matthew Chapman Cambridge Analytica commercial vice-president Richard Robinson said there is no fundamental difference between getting someone to vote and persuading them to swap toothpaste brands. IPA Touchpoints: UK adults' media consumption up 9% Ben Bold UK adults are spending eight hours a day consuming media, a trend fuelled by the nation's obsessive smartphone use and the plethora of platforms available to peruse, according to the IPA's latest TouchPoints research. IPA 'open-minded' to accepting management consultancy members Ben Bold The Institute of Practitioners in Advertising would not be a "stick-in-the-mud" over the notion of management consultancy members if the advertising landscape changed dramatically. Neurodiversity is 'the diversity conversation that hasn't happened yet', says Direct Line marketer Evans Omar Oakes Neurodiversity is the "diversity conversation that hasn't happened yet", Direct Line's top marketer Mark Evans told last night's Oystercatchers Club debate on workplace culture. Are you the world's best marketer? Staff The World Federation of Advertisers, in partnership with Campaign, is on the hunt for the world's top marketer. Promoted Driven by original content - why TV is still the most effective advertising medium Words by Stuart Derrick UKTV, the country's biggest multi-channel broadcaster, demonstrates the power of TV in 2017 The Work Asos "Go play" by Somesuch Asos' vibrant film introducing its new makeup range also heralds a fresh directing talent to watch: Raine Allen-Miller, who was a creative at Mother before signing to Somesuch. Absolut "One night" by BBH London In a turbulent political climate it might seem idealistic to claim creativity can change the world, but Absolut has never been a brand to quiet its point of view. Lululemon "Strength to be" by Virtue Worldwide Lululemon's first-ever men's campaign portrays alternate definitions of strength and masculinity. More TRENDING Sorrell under pressure to streamline WPP as FMCG clients cut back on marketing Gideon Spanier Sir Martin Sorrell should consider more radical ways to restructure and simplify WPP in response to slowing revenue growth and changing client needs, according to people inside and outside the company. Accenture wants to be world's biggest 'experience agency of record' Gideon Spanier Accenture Interactive claims it is building the first global "experience agency of record" and that it can cater for the needs of brands better than traditional agency holding companies. Promoted "I'm sure Shakespeare would have loved 360-degree video" Georganna Simpson It's a critical time for immersive video as demand for interactive stories soars. Oath's Mark Melling sees 360-degree video as a storytelling tool even Shakespeare would use. But are brands keeping up? Join Campaign today If you are enjoying this bulletin, become a member now and get even more of the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events and a host of other membership benefits Join us now Campaign Jobs Digital Business Development Consultant - Design & Brand Comms Agency £50,000 + attractive bens package. Ann Sharman Recruitment, London (Central), London (Greater) Senior Data Planner – Stunning W1 Agency to £45k + great benefits Fill Recruitment, London (Central), London (Greater) Senior Planner £55-60k + bens Direct Recruitment, London (Central), London (Greater) New Business Director £80k + excellent benefits and bonus MODA consult, London (Central), London (Greater) Product Owner £40000 - £75000 per annum The Great & The Good, London Account Director - brand and design agency £50-60k plus benefits The Jefferson Group, Central London Copywriter £3000-£6000 per month Emotech, London (Central), London (Greater) Senior Account Manager £40-50,000 Underscore, London (Central), London (Greater) Senior Copywriter DOE OLIVER Group, Canary Wharf, London (Greater) Creative Lead DOE OLIVER Group, Birmingham, West Midlands

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