Friday 22 September 2017

Man Utd expects Facebook & Amazon to enter TV rights mix

Campaign: Media

Campaign: Media
September 22, 2017
Media news and analysis, powered by Media Week
Man Utd boss expects Facebook and Amazon to enter TV rights mix as sponsors boost revenues
Man Utd boss expects Facebook and Amazon to enter TV rights mix as sponsors boost revenues

Ben Bold

Manchester United executive vice-chairman Ed Woodward told investors he expects Facebook and Amazon to "enter the mix" when the Premier League TV rights come up later this year.

Spotify on how the music platform has become a sophisticated marketing tool for artists
Spotify on how the music platform has become a sophisticated marketing tool for artists

Simon Gwynn

The music industry is now a world of "attention economics", Spotify's Drew Lam told an audience at the One Vizeum event in London.

Jacobs Douwe Egberts moves UK media to Carat
Jacobs Douwe Egberts moves UK media to Carat

Gurjit Degun

Jacobs Douwe Egberts, the coffee company, has moved its UK media planning and buying account into Dentsu Aegis Network shop Carat.

Vice innovation chief: content must help us be the heroes our tribes need
Vice innovation chief: content must help us be the heroes our tribes need

Simon Gwynn

The progression of digital technology has pulled people into "tribes" that content producers must learn to speak the language of, according to Mark Adams, senior vice-president and head of innovation at Vice.

'We used to be dangerous': Nils Leonard and Rosie Arnold on how to transform advertising
'We used to be dangerous': Nils Leonard and Rosie Arnold on how to transform advertising

Claire Beale and Somethin' Else

Uncommon's Nils Leonard and AMV BBDO's Rosie Arnold have both gone through bold career transformations. They talk to Campaign global editor-in-chief Claire Beale about shaking up advertising, taking back Fridays, and keeping talent who want to leave the industry.

Facebook to share Russian ads with US congress
Facebook to share Russian ads with US congress

Emily Tan

Facebook has agreed to share information on 3,000 ads that ran in the US it believes was paid for by a Russian entity with US congress.

Campaign's Best Places to Work entry deadline fast approaching
Campaign's Best Places to Work entry deadline fast approaching

There are just two weeks left to enter Campaign's inaugural survey recognising the best places to work in marketing, advertising and media.

Let's use TV to change minds, attitudes...even society
Promoted
Let's use TV to change minds, attitudes...even society

Rosie Arnold

Rosie Arnold, head of art at Abbott Mead Vickers BBDO and the new Thinkbox Academy president, lays out her agenda for society-changing films that harness the power of TV

Promoted
"Transparency is keeping me up at night" Marc Pritchard

Georganna Simpson

Campaign talks to P&G's marketing chief Pritchard about demanding more from digital, the importance of reach and why one-to-one engagement is the next frontier in advertising.


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