Friday 1 September 2017

Boots drops morning-after pill price | VW offers diesel car discounts | Debenhams splits with agency

Campaign Breakfast Briefing

Campaign Breakfast Briefing
September 01, 2017
Boots drops morning-after pill price but issues legal warning to pregnancy charity
Boots drops morning-after pill price but issues legal warning to pregnancy charity

Emily Tan

After weeks of pressure, Boots has announced it will sell a cheaper emergency contraception pill for £15.99, down from £28.25.

VW offers £6,000 discount in exchange for diesel car
VW offers £6,000 discount in exchange for diesel car

Emily Tan

Volkswagen UK is offering discounts of up to £6,000 for customers who trade in diesel vehicles when buying a new car.

Debenhams splits with JWT
Debenhams splits with JWT

Jeremy Lee

After an eight-year partnership, Debenhams has split with J Walter Thompson.

Costa picks Lida for global loyalty programme
Costa picks Lida for global loyalty programme

Jeremy Lee

Costa, the high street coffee chain, has appointed Lida to handle its first global loyalty strategy following a four-way pitch managed by AAR.

The Trade Desk signs deal to scan every ad impression pre-purchase
The Trade Desk signs deal to scan every ad impression pre-purchase

Emily Tan

The Trade Desk and verification tech company White Ops have signed a deal that they say will guarantee a human is on the other end of every ad impression in real-time.

Tomorrow's tech, today's paradox
Promoted
Tomorrow's tech, today's paradox

Tham Khai Meng, Ogilvy & Mather

With software, systems and even stores being developed that can change our reality, where does that leave creatives?

Pure TV brilliance from TK Maxx: The Thinkboxes Awards for TV ad creativity
Promoted
Pure TV brilliance from TK Maxx: The Thinkboxes Awards for TV ad creativity

Meg Carter

'Why Would Anyone Shop At TK Maxx?', created by Wieden & Kennedy, is the latest winner of the Thinkboxes award for TV ad creativity, voted by the Thinkbox Academy.


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