Thursday, 3 May 2012

Breaking news from Brand Republic - The AA, Spotify, Boots, Stella Artois, VCCP

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Latest news
The AA calls £7 million advertising review
The AA calls £7 million advertising review
by Jeremy Lee
03 May 2012, 08:00AM
The AA has put its £7 million advertising account up for pitch.
Spotify makes iPad debut to drive subscriptions
Spotify makes iPad debut to drive subscriptions
by Sarah Shearman
03 May 2012, 09:45AM
Spotify has launched its long-awaited iPad app, as the digital music service moves to drive subscribers by tapping into the growing tablet market.
Boots kicks off pitch for global digital business
Boots kicks off pitch for global digital business
by Anne Cassidy
03 May 2012, 08:00AM
Boots, the high-street retailer, is reviewing its global digital advertising arrangements.
Stella Artois brings back Pulp Fiction for Facebook fans
Stella Artois brings back Pulp Fiction for Facebook fans
by Gemma Charles
03 May 2012, 08:30AM
Stella Artois is to host a series of unique screening events of 90s cult classic 'Pulp Fiction' in Picturehouse Cinemas across the UK for the lager's Facebook fans.
VCCP lands £25 million Muller ad account
VCCP lands £25 million Muller ad account
by Jeremy Lee
03 May 2012, 08:00AM
VCCP has been handed the £25 million advertising account for Muller Dairy.
News Corp board expresses 'full confidence' in Rupert Murdoch
News Corp board expresses 'full confidence' in Rupert Murdoch
by Arif Durrani
03 May 2012, 09:30AM
News Corporation board members have issued a "unanimous statement of support" for Rupert Murdoch, their embattled chief executive and chairman.
Save the planet marketing 'won't change consumer behaviour'
Save the planet marketing 'won't change consumer behaviour'
by Gemma Charles
03 May 2012, 08:30AM
Brands rolling out catch-all "save the planet" initiatives, such as Procter & Gamble's 'Future Friendly' drive, will fall foul of consumer complacency, according to new research.
Welsh rugby stars soften up with Dove Men+Care partnership
Welsh rugby stars soften up with Dove Men+Care partnership
by Loulla-Mae Eleftheriou-Smith
02 May 2012, 11:39AM
Unilever's Dove Men+Care grooming brand has signed a title sponsorship deal with the Welsh Rugby Union, in a move that will rename this autumn's test matches, the Dove Men Series.
Agencies line up for HTC social media account
Agencies line up for HTC social media account
by Sara Kimberley
03 May 2012, 08:00AM
HTC, the smartphone manufacturer, is looking for an agency to oversee its global social media account.
ISBA president Woods: Marketers must shape online regulation
ISBA president Woods: Marketers must shape online regulation
by Alex Brownsell
02 May 2012, 03:00PM
Coca-Cola Great Britain & Ireland and ISBA president Jon Woods has called on the marketing industry to demonstrate greater "transparency" to consumers to help prevent further government regulation.
Opinion
Katherine Levy: In procurement era, agencies must offer more than top work
Katherine Levy: In procurement era, agencies must offer more than top work
by Katherine Levy
03 May 2012, 08:00AM
No sooner had the industry heard the news that MEC had lost its long-standing Specsavers account to Manning Gottlieb OMD, than there were proclamations that MEC was on a downward spiral. Having lost other chunky clients in Gocompare.com and Wickes at...
Russell Davies: If we keep data, we have responsibility for how it is shared
Russell Davies: If we keep data, we have responsibility for how it is shared
by Russell Davies
03 May 2012, 08:00AM
The other week, I was talking about the Quantified Self and data in that silly, self-regarding sense of logging all your habits in some vague attempt to understand yourself better or, perhaps, to outsource your showing off.
Intelligence
All About ... Tablet adoption
All About ... Tablet adoption
by
03 May 2012, 08:00AM
Media owners are hoping for a rise in device take-up, Alasdair Reid writes.
Double Standards - How is cinema meeting the digital challenge?
Double Standards - How is cinema meeting the digital challenge?
by
03 May 2012, 08:00AM
Cinema is now just one of a number of ways to watch a movie. But rather than pose a threat to its future, digital can make the medium even more popular, two experts claim.
Also in the news
Kronenbourg hands £5m creative account to Ogilvy & Mather
by Sara Kimberley, 03 May 2012, 08:00AM
T-Mobile launches Jubilee ad with Harry Hill and David Dickinson
by John Reynolds, 02 May 2012, 04:36PM
Wham bar to make a comeback
by John Reynolds, 02 May 2012, 10:48AM
Waitrose matches Tesco prices as Morrisons' growth slows
by Daniel Farey-Jones, 03 May 2012, 09:21AM
Olympic organisers must prepare for huge demand on mobile network, says eBay
by Matthew Chapman, 03 May 2012, 08:59AM
Orange introduces Sylvester Stallone to Inbetweeners' Jay
by Matthew Chapman, 03 May 2012, 08:45AM
London Evening Standard e-auction misses target with advertisers
by John Reynolds, 03 May 2012, 08:35AM
Latest Blog Entries
Grand incentive to alter pack mentality
Helen Edwards, 03 May 2012
New EIRIS survey gives UK companies the ethical thumbs up.
Chris Arnold, 03 May 2012
Silent Followers; social media in Asia
Heng Aw, Worldwide Partners Inc, 02 May 2012
Sun heavily criticised for mocking Roy Hodgson's speech impediment on its front page
@gordonmacmillan, 02 May 2012
Rent my ride
Greg Taylor, 02 May 2012
Rupert Murdoch emails staff after "not fit" dressing down by parliamentary committee
@gordonmacmillan, 02 May 2012
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